Good press releases will make you and your book "news" and get the media's attention. The goal is to get into a maximum number of publications, kind of like the sampling on my coffee table on a typical day. Lesson # 26 of Joan Stewart’s “89 Ways to Write Powerful Press Releases” describes how taking a survey, then publishing the results can improve your sales and your visibility. Visit her Web site at http://www.publicityhound.com/ and sign up for her tips of the week or press release tips. Stewart’s free emailed tips are slanted toward business, but are also pertinent to writers. We need to publicize ourselves and sell our books. If you are writing nonfiction, take a survey on the subject. For example, if you specialize in articles about computer forensics, take a survey on how many people have firewalls on their wireless computers. If you are writing fiction, take a survey on some aspect of your novel. For my novel The Pine Tap Bar and Bait Shoppe, I could survey people who are concerned about urban sprawl reaching rural areas. I know there is a survey function and instructions on blogspot, and—given how easy it is to blog here—I suspect that the survey function is pretty simple, too. Hmmmm . . . so watch here for upcoming surveys in the future.
No comments:
Post a Comment